About Us

After buying Ace Hardware in Eldridge Iowa and creating Merschman Ace Hardware with her husband Ted, owner and mother of 2, Grace Merschman (right) knew she wanted to add her own little special touch and flare to the store. She has never been one to go with the status quo and her heart was telling her to do what she loves and bring something in the store that would not only be joyful for her, but for the community! 

Grace has always been known to be a bit unique. When creating Dressed in GG, she knew she wanted it to be a place to empower women first and foremost, but to also embrace the weird, to break comfort zones, and make a space that encourages women to be themselves.

With her mission in mind, creating a name was a no brainer. Every barrier she broke and every challenge she had to overcome throughout her life, her older sister Gabby (left) always reminded her that being herself was enough and that her differences were MAGIC.

One G stands for Grace, one G stands for Gabby and with that, Dressed in GG was born. 

We thank you for being here!

XO